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About Me
- karab
- I am the Assistant Pastor at Epworth Church in Elgin. My focus is to drive the Servangelistic tendencies of my faith community, encouraging them to give time, talents and resources to serve others.
1 comment:
My concerns about evaluating the newsletter format and delivery system has more to do with how we reach our various age levels and types of readers AND how we can always seek greater efficacy and efficiency. The current newsletter does take significant time, energy and resources. We are placing it on the web site and we can email it to persons who have email addresses.
Concerns I have include:
1. How the newsletter interfaces with the announcement insert pages of the bulletin on Sundays?
2. How many people ARE reading the newsletters?
3. What parts of the newsletter are being read?
4. What happens to newsletters after the first day, a week, longer? Do people want to keep parts of the newsletter but not the whole newsletter for reference and how might this impact pages that are provided with that specific information?
5. How much of the printed newsletter can be sent solely by email attachment or viewed on the website or broken up into the various blogs? Can we segment our readers and save printing costs, postage and time for preparing the mailing?
6. I wonder about moving to a weekly newsletter but finding some way to retain "once a month" matters like birthday listings and master calendar listing. These may be divided by weeks as well. Then we would want to figure out how to have "special" issues to deal with seasonal preparation (Advent/Christmas or Lent/Easter or summer)
We must utilize all the other communications we have available but I have the impression we can sharpen our efficiency and efficacy with the newsletter.
6.
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